Serving the B2B E-commerce Sector
The new sourcing engine from Alibaba International is specifically tailored for B2B e-commerce and takes advantage of the latest AI technologies. It utilizes natural language processing to understand sourcing requirements, matches buyers with products and suppliers more accurately than ever before, and offers advanced tools that simplify sourcing decisions.
This conversational sourcing engine has been refined using insights from over one billion product listings and industry expertise gathered from various Alibaba platforms and beyond.
Unlike traditional B2B e-commerce navigation methods, which can be complex and time-consuming, this cutting-edge solution streamlines the sourcing process, eliminating the need for manual data categorization and exhaustive searches to find suitable business partners and products.
Kuo Zhang, the President of Alibaba.com, stated during media interviews in Paris at the Olympics that, “In this AI era, the B2B sourcing engine offers an intuitive and organic way to query, as well as rapidly and accurately match business buyers and sellers based on their proven track record.”
Enhancing B2B Global Trade
Alibaba International’s new AI-powered sourcing engine is set to revolutionize the user experience in global trade by offering features such as:
- Intuitive, Predictive, and Conversational.
This unique B2B sourcing engine is the first of its kind to integrate all e-commerce platforms on the internet. It focuses on understanding natural language and converting it into professional sourcing requests. It can predict sourcing needs, offer suggestions, handle complex queries or documents, and respond in natural language.
- Reorganization of Information.
Traditionally, e-commerce relies on product listings with titles, descriptions, keywords, and images. However, buyers often compare multiple suppliers. This AI-based sourcing engine reorganizes information for direct comparisons, facilitating better decision-making.
The ultimate goal is to facilitate business transactions by leveraging AI technology’s capability to replicate the expertise of a sourcing professional in various trade aspects. This can level the playing field and significantly reduce costs, empowering SMEs to play a crucial role in the global supply chain.
Commitment to AI Innovation
In a previous initiative, Alibaba International Digital Commerce Group launched an AI toolkit called “Aidge” last year, which has been widely adopted by around 500,000 merchants. This tool has significantly enhanced content quality, click-through rates, conversion rates, and customer satisfaction in over 40 e-commerce scenarios. Notable features include virtual try-on tools for apparel and 24/7 AI customer service, which boosted conversion rates for pre-sales inquiries on AliExpress Choice by 29% in June.
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